A Blackpool, hotelier says the personal touch and free parking could be the way to boost visitors numbers this summer.
Mick Grewcock from The Burbage Lodge apartments said that some hotels had this year increased their parking charges which he said would do nothing to entice guests.
They love it. One of the first things a visitor to a Blackpool hotel asks is ‘Where do I park?’ This shows them straight away
He said: “Parking is a major issue in Blackpool at this time of year and if you stay at some hotels you have to pay to park. Some have even put up their prices this year, which is crazy.
“At the Burbage and Queen’s Mansions we are full for the rest of the season and we don’t charge. In fact we have just started giving visitors their own personalised parking spaces, complete with their name on.
“They love it. One of the first things a visitor to a Blackpool hotel asks is ‘Where do I park?’ This shows them straight away.”
He said the four and five star residences had just had a £40,000 up grade to its frontage and added that it was important for businesses to continually invest to impress customers. He said: “It is what customers want and it will go a little way to keep Bispham looking nice.”