Santa has taken time out of his busy schedule to pay a visit to families in Cleveleys.
With the help of North Fylde Rotary and member Brian Ward, Santa began an annual fund-raising campaign for the charity.
He was joined by Rotarian elves to hand out festive sweets from his sleigh to passers-by.
North Fylde Rotary raises money throughout the year, but the Christmas collection is one of the major fund-raising events.
Rotary charities including Trinity Hospice in Bispham and Macmillan Cancer Support are set to benefit from the collection.
Santa and the North Fylde Rotary will be outside Tesco on Victoria Road West, Cleveleys, at the weekend to further boost funds, meet families and hand out more sweets.